Some Town

There’s a new podcast out from the makers of Serial. Seems like it’s going to be very interesting. It’s called S-Town, which stands for “shit town,” but I guess they don’t want to put a swear in the title. They don’t bleep anything out in the show, though. It’s about …

Podcast Ads and Pricing

Podcast adverts are the least offensive of all types of advertising. Because even though they’re in your ears, they’re not in your face. I’m talking, here, about the sponsorship kind, wherein the podcast host reads some ad copy in their own voice. Sometimes copy supplied by the company, sometimes their …